Growing your stream, starting business relationships with publishers/developers, and getting your name out there means you’ll need a social media presence. But where do you start? How do you get your foot in the door? And what are all of these social media sites for? This course is here to help answer all of these questions for you!


Bluejay is a full time content creator that specializes in modeling and tabletop roleplay. She has been a Twitch partnered streamer for six years, playing a variety of games including Dead by Daylight, Stardew Valley, Dragon Age, and other simulation and roleplaying games.


“As content creators, the only way you can maintain an audience is to have a social media platform in order to post what you’re making, direct people to where you’re making something, and build a fanbase that you can promote your new content to and thus continue to have a career in content creation.”


Jeff Brutlag

Jeff is a writer and full-time Twitch partner. He is passionate about LGBTQIA+ representation, storytelling, and creating safe spaces. His background is in creative writing, literature, professional social media, and streaming. These backgrounds contribute heavily to his perspective on gaming, community management, and creating content for audiences that enjoy learning how to maintain welcoming, positive environments, especially for marginalized communities.


What’s most important about having a social media platform is that you’re actually using it, and using it in a way that feels authentic to you. If it’s giving an authentic view as to who you are when you’re not creating content, then it will help you with the goals you have, both for your social media platforms and your main platform for creating content.”

-Jeff Brutlag

Twitter Twitter is one of the most highly valuable platforms to focus on as a creator because of its networking and discoverability benefits. The bird app is a fantastic way to interact with other streamers, post when you’re going live, or stay involved with what’s going on with other content creation platforms. If you know where to look, you can also find out about upcoming games to keep an eye on, publishers and developers looking for streamers to play their titles, and more! If you’re looking for more potential friends to play a game with, artists to work with for new stream assets, and streamers to check out and learn from, Twitter has that too. Take advantage of these benefits, and try to keep yourself active on Twitter to grow your brand! ImperialImperial is a Denver-based Twitch Partner, lifelong gamer, & sewist bringing her unique perspective to content creation. She's...

Being a content creator is already a lot of work to make content on one platform. Adding social media into the mix can be more work and is draining because of the drama that can occur. Despite this, it is essential to have social media as a content creator. Social media provides a lot to creators and is an incredibly handy tool. What it provides outweighs the cons of any social platform. Being a content creator without social media of some kind can cause a disconnect between you and your audience. It is really essential to have in order for you to engage with your audience and grow as a content creator. RekItRavenRaven is a chaotic good content creator and activist on Twitch. She speaks on difficult topics such as politics, mental health, racial inequalities, LGBTQIA2+ rights and more. They also plays a variety of games but horror is home!They/She“Social...

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